GoLocal Suites Turns VRs into Immersive Shop for American-Made Products

Liberty Tabletop’s Annapolis Pattern show above is the featured flatware in the GoLocal Suites.

VRM intel · Alexa Nota · Posted December 14, 2018

*This post, GoLocal Suites Turns VRs into Immersive Shop for American-Made Products appeared first on VRMintel.com.

In June, vacation and short-term rental provider Northeast Suites launched GoLocal Suites, a line of properties in which every single item is made in America – and made available for sale. Guests can scan the products’ QR codes or browse the SkyMall-like GoLocal Magazine, read about the manufacturer, and purchase of anything from the dinnerware to the mattresses.

“We think there are so many marketing opportunities that haven’t been explored within the vacation rental industry, with unused square footage that was previously a sunk cost,” said Patrick Flynn, CEO of Northeast Suites. The Boston company has monetized that square footage, generating $10,000 in product sales from guests who have stayed in the suites since this summer.

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